It sounds counterintuitive to sell based on what’s not great about your product. In a downmarket, though, it’s essential.
Whatever your title, you have a very specific role at your organization. Your job is to lead the sales team. To set direction, vision, strategy, and purpose.
Would you agree that the shortest route to a promotion is to always be asking questions? Positioning yourself as a student will earn you expertise and launch you into leadership in no time at all.
You want to build your brand on LinkedIn, but honestly you have no idea how. The best way is to learn from someone who’s done it.
Does your marketing department celebrate receiving hate mail? Uh… why not? A strong emotional reaction means your content wasn’t boring.