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Episode 127: 4 Keys to Attracting Gender Diverse SDRs

When it comes to our SDR teams, we all struggle with gender diversity.Obviously, there are a lot of organizations trying to combat that, but today, most sales teams are still predominantly male. That’s not the case for Pareto Law. Globally, their sales team is 61% female.

Episode 119: Why Selling is an Away Game

On today’s episode of the Sales Engagement podcast Lance Tyson joins us to discuss his take on sales in the Information Age. Lance is a seasoned entrepreneur who is known for training professional athletes and entertainers, and is the founder behind the Tyson Group.

Episode 108: The Future of Marketing in B2B Sales

Everyone loves to give lip service to the customer-centric model. However, when companies start to build a funnel they become very organization-centric. The funnel is more about making it easy for the organization to get as many leads as possible.

Episode 107: Hiring Passionate People

In this episode, Mark breaks down what he did in the early stages of Absorb’s hiring process to find great hires. With only a few other tech companies pulling in talent in Calgary, Mark had to get creative in order to find and attract the best talent.

About The Podcast

The Sales Engagement podcast is the #1 podcast focused on engaging your customers and prospects in the modern sales era. This show features real-life stories and best practices from revenue leaders doing the job day in and day out, in a casual, radio-like talk show.

Each episode features modern tactics, strategies, hacks, and tips to get the most out of your sales engagement strategy and help you navigate the next generation of sales. You’ll find energetic talks that will provide you with real actionable value around building meaningful connections and creating a better selling experience through authentic conversations that you can measure.

The Sales Engagement podcast is here to help B2B sales leaders, customer success leaders, and marketing leaders innovate and usher in the next era of modern sales by building pipeline, up-selling customers, and ultimately generating more revenue with more efficiency.

Hosted by Joe Vignolo, Senior Content Managing Editor at Outreach, and Mark Kosoglow, Vice President of Sales at Outreach.

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