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Sales Engagement Resources
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Episode 70: Why Your Emails Aren’t Working
Patricia McLaren, co-founder and Head of Customer Operations at CopyShoppe, stops by the show to talk about why your email copy isn’t converting.
Episode 69: Eight Simple Steps to Events Greatness
The dynamic duo of Andy Mowat and Dan Murphy of Culture Amp explain how to maximize ROI at trade shows and conferences. Hosted by Joe Vignolo.
Episode 68: Mentors & Sponsors. Why You Need Both to Succeed
Roderick Jefferson returns to the show to explain the difference between mentors and sponsors, why they are equally important, and how to find them.
Episode 67: Turning Failures into Sales Successes
Cara Felleman, Director of Sales Development and Inside Sales at Resy, stops by to reveal her secrets for turning sales failures into sales successes. Hosted by Joe Vignolo.
Episode 66: How to Learn Your Customer’s Sales Language
Whitney Sales, General Partner at Acceleprise Ventures, joins the podcast to talk about learning your customer’s sales language to improve conversations. Hosted by Joe Vignolo.
Episode 65: The How to Read the New Sales Engagement Book
Mark Kosoglow, Outreach VP Sales, co-host of this podcast, and now co-author of the book on Sales Engagement joins us to talk all things Sales Engagement. Hosted by Joe Vignolo.
Episode 64: Three Things This Leader Learned About Sales from Getting Sober
Kyle Bastien, Director of Sales Enablement at Drift, opens up about his battles with addiction and the sales lessons he learned while in recovery.
Episode 63: The Business Case for a Diverse Workforce
Shaan Hathiramani, founder and CEO of Flockjay, drops by the podcast to talk about diverse hiring, how to onboard people with varying backgrounds, and more! Hosted by Joe Vignolo.
Episode 62: Improvising Strategically – Staying on Message When You Go Off Script
Andy Eninger, Learning and Development Program Designer for Second City Works, takes the podcast stage to share his tips for improvising while staying on your sales script. Hosted by Joe Vignolo.
Episode 61: 5 Ways to Temper the Dummy Curve
Matt Schatz, SVP of Global Sales at WP Engine, describes what he calls “The Dummy Curve,” how to avoid it, and what you can do if your reps are on the curve today. Hosted by Joe Vignolo.
Episode 60: The Rise of Intent Data, & What It Means for Sales Ops
Ben Ramsey, VP of Sales at Aptible, stops by the podcast to talk about the rise of intent data and its effects on sales ops and account selection. Hosted by Mark Kosoglow.
Episode 59: Four Mistakes That Might Be Costing You Deals (And How to Fix Them)
Nick Siddoway, Executive VP of Sales and Delivery at Primary Intelligence, lays out the 4 mistakes he sees salespeople making that are costing them deals. Hosted by Joe Vignolo.
Episode 58: Five Secrets of Wild Sales Success
Adam Clark, Director of Sales at Repay, reveals his top five secrets to absolutely wild sales success. And some will shock you! Hosted by Scott Barker.
Episode 57: How the Sales Experience in B2C Is Starting to Affect B2B Sales
Tim Flynn, veteran Sales Development leader, details how the B2C buying experience is shaping the future of B2B sales. Hosted by Joe Vignolo.
Episode 56: Prospecting, Productivity, and Pipeline: OutBound Conference 2019
Mark Hunter, The Sales Hunter, is back to talk about OutBound 2019, a sales conference focused on prospecting, productivity, and building pipeline. Hosted by Mark Kosoglow.
Episode 55: Sales Development: How To Decide Whether You Need to Outsource or Hire an In-House Team
Kevin Warner, CEO and outbound sales leader at Leadium, explains the pros and cons of the outsourcing sales development function. Hosted by Joe Vignolo.
Episode 54: Cold Calling Secrets You Haven’t Heard Before
Josh Braun, internet sensation and founder of SalesDNA, reveals his cold calling secrets, including his 5-step program for starting a cold conversation. Hosted by Mark Kosoglow.
Episode 53: Tips to Hire and Train the Best Salespeople
Erin Anderson, Commercial Global Sales Director at Egnyte, takes listeners through exactly how to hire and train sellers by looking for intrinsic motivation. Hosted by Mark Kosoglow.
Episode 52: How to Close Sales Faster with a Question Library
Dom Atkatz, Sales Development Manager at Flexe, details how to close deals faster when your team has access to a question library. Hosted by Joe Vignolo.
Episode 51: AI for Sales – What It Is & What It Isn’t
Erroin Martin, Conversica VP of Sales, debunks myths around artificial intelligence for sales, its uses, and why it’s not taking sales jobs from humans. Hosted by Mark Kosoglow.
Episode 50: What is Experience Asymmetry? And 3 Ways to Overcome It
David Priemer, Founder and Chief Sales Scientist of Cerebral Selling, is back to school us on the sales hurdle known as experience asymmetry, and ways to overcome it. Hosted by Joe Vignolo.
About The Podcast
The Sales Engagement podcast is the #1 podcast focused on engaging your customers and prospects in the modern sales era. This show features real-life stories and best practices from revenue leaders doing the job day in and day out, in a casual, radio-like talk show.
Each episode features modern tactics, strategies, hacks, and tips to get the most out of your sales engagement strategy and help you navigate the next generation of sales. You’ll find energetic talks that will provide you with real actionable value around building meaningful connections and creating a better selling experience through authentic conversations that you can measure.
The Sales Engagement podcast is here to help B2B sales leaders, customer success leaders, and marketing leaders innovate and usher in the next era of modern sales by building pipeline, up-selling customers, and ultimately generating more revenue with more efficiency.
Hosted by Joe Vignolo, Senior Content Managing Editor at Outreach, and Mark Kosoglow, Vice President of Sales at Outreach.
